Exam Practice

The benefit of online marketing...
You see other peoples opinions.
You see reviews and ratings from actual film reviewers.
Buying a film on dvd has its advantages of being able to watch it over and over again.
Also you can view other films in the same genre, so you are influenced to buy more than one film.
Screenshots of the film are placed on the site so you can be interested in the film even if you are not looking for that film.
Most of the prices are really good compared to the retail prices, so you are influenced again to buy more and more films on the internet.

How far do audiences create the 'cult' status of film?...

A cult film is a film that has a acquired a highly devoted but relatively small group of fans.
Generally the film has had little or no success commerically and critically upon its initial release but has later spawned a small but devoted and usually obessive fanbase.